clip_image002Press Release, Desember 2010

Norsk Lastbærerpool (Norwegian TransportItem Pool, NLP) has awarded HRAFN, Lexit Group and Telenor Objects the assignment for development and delivery of RFID Infrastructure for recording the movements of NLP’s RFID tagged plastic pallets.

portal m nlp lastbærere

Improved logistics in the FMCG market

NLP was established in 2006 as an organization for improving the environmental footprint of the logistics-operations in the Norwegian FMCG market. The organization is owned halv by the producers and half by the retailers in the Norwegian food-market. The industry is now replacing the wooden pallets with 1 million more durable and environmentally friendly RFID tagged plastic pallets. Four tags identifies the pallets globally using EPCGen2 tags with the GRAI identification schema. This transport item is the first in a row of new transport Items with RFID that NLP will implement into the Norwegian market. Up to 6 million tagged totes is already scheduled for the next few years. NLP will themselves use the tagging to record the flow of pallets, as well as improving visibility and handling efficiency in their operations centres. The customers of NLP will be allowed to, and encouraged to take the RTI’s ID into use throughout the whole supplychain. This utilization of the extra capabilities of the pallet is believed to generate a powerful network effect, causing the demand to grow extremely rapid.

Important step towards the vision of traceability

It is common knowledge by the actors in the food chain that better visibility in the whole supply chain, will contribute to increased quality and less waste. Single pilots have been executed this supply chain before, but always lacking the inter-enterprise-wide angle of traceability information. The tagged pallets with their unique identifiers will enable the actors to look to one common identifier that can bring information and enable tracking of the products from producer and all the way towards the retail stores. By recording the movements of transport items like pallets and totes in a EPCIS based Information Infrastructure, the secrets of the supplychain and the history of the transported products, can be extracted. This will further more enable even better electronic traceability to be reported to the government-established, eTraceability project in Norway.

Establishment of full Information Infrastructure

NLP has choosen a group of partners consisting of HRAFN as project manager and chief architect, Lexit Group as HW-vendor and system integrator and Telenor Ojects as communications platform vendor. The partners will deliver standardized solutions for covering key points in the supply chain like shipping and receiving of pallets. The solutions include portals, handhelds and also registration of movements into EPCIS both for internal use of the customer’s, and for use by the pallet pool to charge the pallet-users rental and handling costs for the pallet. Basically the Information Infrastructure will enable the participants to be a part of an Online Value Chain

Contact Persons:

NLP - Tom Romanich, Manager Business Development

Hrafn – Geir Vevle, CTO 
Lexit Group - Thomas Skjøldt, Sales Manager RFID
Telenor Objects – Edvin Holsæter, Account Manager

Category : customer | News | partner | Press release


HRAFN and dLight has been working since january 2010 with d’light. d’light is a norwegian company that is handling the equipment need for concerts, festivals and other events. They are providing light, sound and stage equipment on a rental basis. d’light came to HRAFN after getting to know HRAFN’s reputation as the company of choice if one wants to create the future for oneself.

d’light and HRAFN has joined forces to create a concept for the whole rental industry, and the aim is to commercialize a turnkey solution that fully supports, and utilizes RFID enhanced processes for this vertical by the end of 2010.

The problem to solve:


This is an image of a crate with lots of equipment, cables and other items inside. Today inventory of this crate is done both when it is rented out and of course when it is returned. This is a time consuming job. RFID tags on each component here will significantly reduce the time beeing spent on inventory, and of course increase the data quality dramatically.

This project is of strategic importance to HRAFN as we see an increase in this type of applications. Both the angle that the rental business is reducing excess waste by increasing the use of each unit to a maximum, and the fact that the technology now is rapidly maturing regarding tagging special equipment, tools and other metal units.

The portal below is a prototype portal that is already built as this picture shows. It is developed to be a generic tool suitable for a variety of industrial and retail applications.

portal prototype

Further work:

The next milestones in this project is choosing the design and functionality of the tags for cables. There are not a lot of tags that works well on cables today, so the project had to customize to a certain extent, the tags.

Further information:

Geir Vevle, HRAFN
geir.vevle at

Morten Bakke
morten at

Category : customer | News | Press release

HRAFN recently signed a strategic cooperation agreement with NLP (Norsk Lastebærerpool). NLP is a company owned by the Norwegian FMCG industry-organizations on both retailer-side and production-side. NLP is in process of exchanging the current widely used wooden pallet with a RFID enabled new plastic pallet. NLP also is in the process of launching a RFID enabled plastic tote.


The cooperation agreement enables NLP access to HRAFN’s world-class resources in the field of:

  • partner network
  • RFID management consulting
  • RFID technology consulting
  • industrywide value-chain focused knowledge and expertise

“NLP is moving into a critical phase regarding the RFID enablement of the whole Norwegian FMCG industry. We wanted to secure access to the best resources in this field to avoid mistakes and provide the best foundation possible for this vital enabling technology that has the potential to fundamentally change and innovate the industry.” –Tom Romanich, IT/Business development manager, NLP

Category : customer | News | partner

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